From Realtà Mapei International n° 75 - 31/07/2019
Why is Mapei World Paris important for Mapei’s strategy in France?
The opening of Mapei World Paris is an important event in Mapei’s history in France. This project came from a desire to be at the heart of major Parisian projects and close to decision-makers in line with our «closer to you» strategy and to be acknowledged as a major player in France and worldwide.
With Mapei World Paris Paris, we strengthen our partnership with all players in the building industry, providing them with information, training, and Mapei products/solutions and expertise in one single place. Mapei World Paris is designed around different spaces for interaction, specifications, coworking and training. It is also a lively place hosting events and animation.
We will develop these spaces and content to adapt to our customers’ evolving needs.
Who is Mapei World Paris designed for?
Mapei World Paris is addressed to all our customers: architects and designers, companies, industrialists, retailers, and also DIYers who can find information, expert advice and training.
Furthermore, we are working with our business and sports partners, training organizations and schools, suppliers, manufacturers, federations and institutions to organize joint events, conferences and meetings.
Why did you choose this location?
It was essential to be in the center of Paris, to get closer to our customers, partners and decision makers. We chose Boulevard Sébastopol, a centric, dynamic and much-frequented district, very close to metro and train stations. Mapei World Paris is also near the Maison de l’Architecture (Architecture House) and Arts et Métiers Museum.
The 500 m2 building, located in front of a park, has a beautiful natural stone façade, typical of the Haussmann period. We have kept the original fittings, like the natural stone flooring in the basement and the beautiful handrail made of wrought iron. These materials blend in very well with the Mapei cementitious and resin floorings, concrete, wood and metal that cover the Mapei World Paris spaces.
Which key French building projects is Mapei France currently involved in?
We are involved in the construction of tunnels along the Grand Paris Express transport system and the Lyon-Turin railway line, some of the most important infrastructure projects in Europe, supplying expertise and solutions for underground works. We are, of course, getting ready for the 2024 Paris Olympic Games. We are also participating in key projects in other cities, like the redevelopment of the Lyon La Part-Dieu district and the exhibition park in Toulouse.