It’s a world of sport for Mapei this year, with the UK subsidiary announcing two exciting collaborations in golf.
Fans of the sport with a keen eye will have seen the Mapei logo appear of the apparel of Adrian Otaegui. The Spanish professional golfer has risen into the world’s top 60 this year, following successful results on PGA and European Tours.
Mapei UK Managing Director, Phil Breakspear commented “Mapei is a global business, with historical links to sport. Working in partnership with Adrian, as a professional golfer, competing all around the world makes perfect sense to our brand values of globalisation and performance quality”.
Adrian responded with equal enthusiasm, “I am very excited to be working with Mapei and I am already excited about being at their golf event later this year. Mapei are a world class business and I’m looking forward to representing them at all the events I compete in all around the world.” Adrian will proudly be wearing the Mapei logo at the US PGA and the Open Championships this year.
Mapei UK national golf days have become a staple event amongst their customers for more than a decade and this year’s promises to be an event not to be missed, with appearances from Adrian and premier golf coach Chris Ryan, the second of Mapei’s exciting golf partnerships this year.
Chris has an impressive coaching history and is currently Director of Coaching at the FIT Academy, Forest of Arden. Having conducted than 10,000 lessons to both novice players and those in the professional ranks, Chris has taken this experience online in the last 5 years and is now the 5th biggest golf instruction youtuber in the world. Chris’ channel has more that 115,000 subscribers and has received more than 25 million views.
On the collaboration with Mapei, Chris commented “I’m delighted to partner up with a company who are so passionate about sport. With their Italian roots visible with the work they have done in football and cycling, I’m pleased to be in the very lucky position to promote their business using golf as the vehicle to do so.”
Mapei look forward to working with Chris on upcoming new and innovative instruction videos.