Laval, Quebec — Carrying on a decades-long
tradition of supporting local communities and sport – cycling in particular –
MAPEI Canada entered into partnership this year with CycloCamp, an initiative
that aims to bring the joy of bicycle touring to underprivileged urban adolescents.
We caught up with the group at their campsite in Orford, Quebec
last July, where founder Laurent Baron and another adult guide from CycloCamp
had journeyed with a group of nine high-schoolers, all of whom had made the
100+ kilometer journey by bike.
“I have a
passion for cycling and I wanted to share that with some of the students I’ve
had, within a context of a camp and bicycle touring in the fresh air,” Baron
said.
“MAPEI is
partner that is very well established, as much in their domain (materials for
construction) as in the world of cycling. It’s thanks to their support that
we’re able to make this happen. We selected the Eastern Townships (as this
year’s destination) because it’s an area I know well and it’s safe,” Baron
said.
Other
regions in Quebec are being looked at for future CycloCamp options, such as Lac
St-Jean and the Gaspé, he said.
Looking
down the road, Baron has his sights set far beyond Quebec’s borders. “I’d very
much like to journey in Western Canada. Europe is like paradise for bicycle
touring. Destinations like Cuba are very, very welcoming,” he said.
As for
2026, while the destination has yet to be finalized, MAPEI is committed to
being a partner with CycloCamp for the next adventure.
As our former CEO, the late Giorgio Squinzi always said: “Never stop pedaling.”
About
MAPEI Canada
MAPEI
Canada is part of MAPEI Group, a family-owned and world-leading manufacturer of
adhesives, sealants, and chemical products for the building industry. With 106
plants in 36 countries and more than 13,000 employees worldwide, success at
MAPEI is built on four pillars: specialization, internationalization, research
& development, and sustainability.
In Canada,
MAPEI products can be found in projects ranging from iconic sports venues to
landmark buildings, transit systems, tunnels, bridges, and other essential
infrastructure. Our solutions also support everyday community spaces—creating
durable, sustainable environments where Canadians live, work, and play. Learn
more at mapei.ca.
About CycloCamp
CycloCamp
is a privately run organization that provides a guided bicycle touring vacation
for Montreal highschoolers to escape their urban environs for a couple of weeks
each summer. The brainchild of its founder Laurent Baron, a high school
physical education teacher in Montreal, Quebec, CycloCamp combines his passion
for experiencing the Quebec countryside through bicycle touring, with a drive
to educate and share that experience with disadvantaged adolescents from
Montreal. For more info (French only), visit www.cyclocamp.ca.
Toll-free within Canada:
Technical Services at 1-800-361-9309
Customer Service at 1-800-668-1212
Copyright © 2025 MAPEI Inc. All rights reserved.
2900, avenue Francis-Hughes, Laval (Québec) H7L 3J5