MAPEI to bring innovative and sustainable solutions to Expo 2020 Dubai

July 23, 2020

In its role as a Technical Partner at Expo 2020 Dubai, MAPEI will be using innovative and sustainable solutions to help turn the Italy Pavilion into a state-of-the-art structure.

Expo 2020 Dubai, which opens in October 2021 due to COVID-19 and runs through March 2022, is the first-ever World Expo to be held in the MENASA (Middle East, North Africa, South Asia) region.

Expo 2020 Dubai’s main theme is “Connecting Minds. Creating the Future,” which all countries taking part will interpret in their own pavilions by exploring three subthemes:

  • Opportunity – unlocking the potential of each person and of each community to help create a better future
  • Mobility – innovative logistics, transport and communications networks for people, goods and ideas
  • Sustainability – accessibility and resilience of environmental, energy and hydric resources

In addition, each country pavilion has its own theme. The Italy Pavilion, set to be located between the “Opportunity” and “Sustainability” subtheme districts, will feature the theme “Beauty Connects People.”

Inside the Italy Pavilion, MAPEI will be recreating real sand dunes and coating a suspended walkway with coffee beans and a special powder made from orange peel – all in accordance with the technical and aesthetic requirements specified for this particular project.

MAPEI will also supply solutions for the resin and concrete flooring, ceramic and marble, and decorative coatings, as well as supply various waterproofing solutions.

MAPEI specialists followed technical evaluations and conducted tests within the company’s Research & Development laboratories to find the most suitable solutions for constructing a pavilion that represents a circular economy – that is, an economy that is completely reusable and recyclable.

Further assistance was provided by a team of experts from the Technical Services Division of the subsidiary company Mapei Construction Chemicals LLC, which is based in Dubai and has been part of MAPEI Group for more than 10 years.

MAPEI’s participation at Expo 2020 Dubai represents a new step in the partnership journey with the World Expo – a partnership that began with Expo 2010 Shanghai China. At that time, MAPEI attained the role of official supplier to the Commissioner General of the Italian government for Expo 2010 Shanghai China.

The partnership was further consolidated in 2015, thanks to MAPEI’s involvement in the construction of numerous pavilions, new infrastructures, and other complementary and support structures for Expo 2015 Milan. Among the more important works that MAPEI participated in was the construction of the United Arab Emirates Pavilion, with the company supplying products to various accredited clients and contractors.

For more information about Expo 2020 Dubai, visit

beauty connects people expo 2020 dubai world fair

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